It’s Yeezy season and Kanye West proves his genius again with fake Kim Kardashian paparazzi pics

Kanye West is a creative genius and this time around, he used the paparazzi’s obsession with Kim Kardashian for his own exposure. 

Kanye West might still be keeping a low profile but he’s definitely been hard at work. It’s no secret that Kanye has been hard at work in the studio. The hitmaker has been making his own music and also producing tracks for artists like Kid Cudi. But that’s not all, he’s also been working on Yeezy Season 6, the latest offering from his fashion line.

When it comes to fashion, Kanye’s vision isn’t always appealing to everyone. Despite that, he’s still been pretty successful in clothing design and his latest collection might just be the best one yet.

What makes the advertising for the latest Yeezy Season 6 release interesting is how Kim and Kanye tricked fans into thinking new photos of the KUWTK star was from the paparazzi. Kim modeled each of the looks created by Kanye West in what seemed to be unmodeled snaps that were taken as Kim went about her business.

The paparazzi photos of Kim were done in the absence of a traditional runway show. With Kanye West pulling back from the public eye, he’s been hesitant to set up another elaborate fashion show. Those put on by Kanye in the past usually featured Kim’s sisters Kendall and Kylie. RIght now Kylie is out of commission until she can at least confirm her pregnancy.

It’s also worth noting that Kim and Kanye seem to be collaborating in fashion and beauty since his palette for the Yeezy clothing line has been nude, just like Kim uses in her makeup. Kim recently shared in the husband and wife collab when she named her new line of glosses and shimmers after one of Kanye’s songs, Ultralight Beams.

Next: KUWTK fans are not digging this year's Kardashian Christmas Card

Bazaar reports that all of Kim Kardashian’s Yeezy Season 6 looks were styled by their global director Carine Roitfeld. This marks a whole new era for fashion. Kanye West is changing up everything about the industry from the way he designs, what he designs, and how it is presented to the world.