KKW X KRIS launch: Kim Kardashian’s new fragrance is now available

Kim Kardashian West at her first-ever KKW Fragrance pop-up (Photo by Presley Ann/Getty Images for ABA)
Kim Kardashian West at her first-ever KKW Fragrance pop-up (Photo by Presley Ann/Getty Images for ABA) /

Searching for an early Mother’s Day gift or simply a new fragrance for yourself? Kim Kardashian West’s KKW X KRIS launch is now live!

In need of some retail therapy these days? Why not freshen up your fragrance collection while you’re at it? Kim Kardashian West has just launched a new fragrance, and this may be one of our favorites! The new line of perfume is called KKW X KRIS as it is a collaboration between Kim and her mother Kris Jenner.

This new fragrance is very special, inspired by the unconditional love between mother and daughter. This is why KKW X KRIS is the perfect gift for the mother (or mother figure) in your life! Because, you may have forgotten with all the drama going on lately, but Mother’s Day is just around the corner on Sunday, May 10.

Kim Kardashian’s new fragrance KKW X KRIS launch is now live

You can feel good about this purchase, too, because 20% of the profits from April 15 to May 5 will be going to Blessing In A Backpack. This is an organization that provides meals on the weekends for elementary school children across America.

Though schools are able to provide children with food on school days, some children don’t have a healthy meal on weekends and might otherwise go hungry. Blessings In A Backpack is there for these children, mobilizing communities and resources to provide the kids with food.

This is the first fragrance collab between Kim Kardashian West and Kris Jenner. On the KKW site, the scent is described as “woody, white floral,” and it is priced at $40 each. The design is cute and simple, featuring two women we can assume are mother and daughter.

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If you don’t have a gift for your mom yet, this could be it! Be sure you run, don’t walk, to the site, though! KKW products (especially Kim’s fragrances) never last long and the KKW X KRIS launch is an anticipated one. If you miss out, you can still sign up to join the waitlist, where you’ll be alerted when the perfume stocks up again.