Does Caitlyn Jenner own lumasol sunscreen?

Caitlyn Jenner (Photo by Paul Archuleta/Getty Images)
Caitlyn Jenner (Photo by Paul Archuleta/Getty Images) /

Does Caitlyn Jenner own lumasol sunscreen?

Although the Kardashian-Jenner family might have risen to fame through Keeping Up with the Kardashians, the family have managed to carve out quite a reputation within the beauty industry. From Kylie Skin to KKW Beauty, the Kardashians and Jenner have had a hand in launching several successful beauty brands but does this extend to Caitlyn Jenner?

As anyone who follows Caitlyn Jenner knows, Caitlyn is a vocal and passionate supporter of lumasol sunscreen with the majority of her Instagram feed being flooded with plugs for lumasol. Caitlyn even decided to bare all for a steamy Instagram post promoting the brand in late July.

It seems like no week goes by where Caitlyn isn’t encouraging her followers to support what she often touts as being one of her favorite things. But is she simply a company influencer or the owner of the brand?

While Caitlyn has clearly learned a thing or two from her daughter Kylie about how to promote a brand in leveraging her Instagram following, she hasn’t yet followed Kylie’s lead in launching any beauty companies directly. So although Caitlyn is a major supporter and advocate for the lumasol brand, she is not the company’s owner.

Who owns lumasol sunscreen?

As revealed on the company’s about page, lumasol was founded by Caitlyn’s partner Sophia Hutchins who was inspired to start the brand with the goal of creating an SPF “that worked for men and women, people without makeup and people with makeup.”

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While Caitlyn is not the owner of lumasol, she has been a vocal supporter of Hutchins from early on in the company’s history — as evident in a March Instagram post in which Caitlyn praised Hutchins for inspiring through her strength, wisdom, and leadership, with her company.

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Did you have any idea Caitlyn Jenner isn’t the owner of lumasol sunscreen considering how often she promotes the brand on her social media platforms? Would you like to see Caitlyn launch a beauty collection of her own in taking a lead from the rest of the Kar-Jenner family?