Kim Kardashian is coming for Martha Stewart’s crown with KKW Home

Kim Kardashian West at 2019 New York Times Dealbook (Photo by Mike Cohen/Getty Images for The New York Times)
Kim Kardashian West at 2019 New York Times Dealbook (Photo by Mike Cohen/Getty Images for The New York Times) /
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Kim Kardashian is officially coming for Martha Stewart’s crown as the reigning Queen of Home! Here’s what we know about Kim’s plans for KKW Home.

Kim Kardashian has conquered the worlds of makeup, shapewear and fragrances and now she’s preparing to take on what could be her most ambitious career venture yet: the launch of a new home goods brand.

That’s right, Kim Kardashian has her sights set on dethroning the Queen of Home Martha Stewart, with plans to launch a home goods brand of her own. Here’s what we know about Kim’s plans for KKW Home!

Kim Kardashian KKW Home could be Kim’s next big success

According to a new report from TMZ, Kim has had legal team submit the needed documents to secure the rights to KKW Home. Kim’s hope is to make KKW Home her latest business brand, its focus being on home good products.

When it comes to KKW Home, Kim is dreaming big with plans to launch a wide assortment of home products including, but not limited to bath mats, bathroom caddies, blankets, bowls, candles, curtains, drapes, linens, scented oils, soap dishes and dispensers, sponges, storage containers, towels, trays and wastebaskets.

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While Kim is in the early stages of getting KKW Home off the ground, TMZ reports Kim is hoping to get KKW Home products in retailers across the nation known for selling home goods and accessories.

Considering the successes of her other brands, we have no doubt Kim will find equal success with KKW Home and can’t wait to see what Kim has planned. Let’s just hope popular mainstream retailers such as Target are on Kim’s radar as possible destinations for her KKW Home products!

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Are you excited to hear that Kim Kardashian is planning to launch a new home goods brand? Can you see yourself picking up a few items from the KKW Home collection once it finally hits shelves?