Kim Kardashian announces KKW Beauty’s crystallized collection
By Rachel Patel
Kim Kardashian announces her new Crystallized Collection launching KKWBeauty’s website on November 25, just in time for the holidays.
Kim Kardashian took to Twitter Tuesday morning to announce the upcoming launch of the Crystallized Collection her brand, KKW Beauty.
The makeup and beauty mogul utilized Twitter‘s new story feature, Fleets, to share photos of the upcoming products included in the launch. The collection includes new compact blush duos, a 10-pan palette with both matte and shimmer shades, and a new lip-liner and gloss set.
“I wanted our holiday collection this year to be perfect for both gifting and personal use,” she tweeted. “So we included compact powders and new mini lip sets.”
The mother of four continued to add that during the holiday season she loves to “have more fun” with her makeup looks. “Our eyeshadow palette and the blush duos have both matte and shimmer shades in an array of versatile and complementary colors,” she said adding to the Tweet.
The variety of textures and colors allow both makeup newbies and professionals the ability to choose from a variety of shades that all match with each other. Each of the tones complements one another as a specific color scheme was in mind when creating the collection, allowing looks to be easy and look put together flawlessly.
“There are so many different ways to wear this collection and I can’t wait to see what looks our customers will create with it,” the 40-year-old said excitedly. The Crystallized Collection launches November 25 at 12 pm Pacific time.
The announcement of the new launch comes just shortly after Kim tweeted about her SKIMS collection for children which is set to come out November 19. The new editions to the SKIMS shop feature the popular Cozy style and boast five colors with sizes from XXS all the way to 5X.
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