Perhaps in correlation to the Kardashian-Jenner family, Instagram users won’t have to suffer… yet.
Last month, Adam Mosseri, Head of Instagram, announced that Instagram would undergo some major changes. One of these changes was that the social media platform would prioritize video content over pictures in an attempt to keep up with one of the most popular social media platforms in the world, TikTok.
See the full clip via Mosser’s Twitter below.
Naturally, many users expressed their disdain for this change, mainly because Instagram started as a photo-sharing app. If the app were to go through with trying to put more of an emphasis on videos, then countless creators who specialize in photos would suffer and thus, have one fewer stream of income. Knowing this, Kim Kardashian and Kylie Jenner–the Kardashian-Jenner sisters with the most Instagram followers–couldn’t stay quiet any longer.
The Skims founder took to her Instagram Story to post a graphic that read, “Stop trying to be TikTok I just want to see cute photos of my friends. Sincerely, everyone.” Kardashian left a “pretty please” underneath the post. Later, Kylie Jenner reposted the picture in agreement.
Initially, after seeing users like Kim Kardashian and Kylie Jenner disprove Instagram’s new changes, Mosseri doubled down, expressing that such a change is necessary. However, seemingly after considering the opinions of celebrities, it seems Mosseri finally had a change of heart.
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CNBC reports Adam Mosseri ultimately decided to halt his proposal to transform Instagram into a predominantly video-sharing app for the time being.
“I’m glad we took a risk — if we’re not failing every once in a while, we’re not thinking big enough or bold enough,” Mosseri stated in response to the endless backlash. “But we definitely need to take a big step back and regroup.”
It is unclear how Mosseri and Instagram executives will keep the app ahead of the game. However, fans agree that it may be best to consult with content creators, such as Kim Kardashian and Kylie Jenner, to find a way that allows Instagram to compete with TikTok without sacrificing its authenticity.
Hopefully, a solution that works for everyone will be found.