Usher and Apple Music drop Super Bowl Halftime Show preview '30 Years In The Making'

Back in September, it was announced that RB artist and one of the "GOATs," Usher Raymond, would be headlining the Apple Music Super Bowl LVIII Halftime Show. As a fan of his music for several years, and he puts on one heck of a performance, this is truly an honor. This is one of Usher's top achievements, and deservingly so, because the Halftime Show is when new doors unlock and possibilities are limitless.

For those needing a backtrack, Usher starred in a full-minute ad with Kim Kardashian. The reality star dropped the Super Bowl news to the musician via phone, where the latter is in pure disbelief. In his shock and needing a moment to absorb and accept the realization, he accidentally hangs up on Kim.

Or maybe this was his way of getting back at her for ditching him at his Las Vegas show.

Speed up a month to the BIG GAME and Apple Music, plus Usher drops yet another trailer for his upcoming performance on February 11th. The editing is masterful as it depicts Usher's early years in Atlanta, the fan love, and the present. Moreover, through a series of home videos, Usher's 2004 hit, "Yeah," is performed creatively by hardcore fans and a church choir.

Now, that's some strong support. And did we mention that there were cameos from Jung Kook and Lebron James?

Per the trailer's title, Usher: 30 Years in the Making is the overall theme for the show, reflecting Usher's milestone move in his career. Yes, it's something to conceit about and be proud of because it's a badge of Usher's hard work, effort, and passion.

In a press statement from September, Usher expressed his gratitude for the opportunity and appreciation towards his expansive fanbase.

""It’s an honor of a lifetime to finally check a Super Bowl performance off my bucket list. I can’t wait to bring the world a show unlike anything else they’ve seen from me before. Thank you to the fans and everyone who made this opportunity happen. I’ll see you real soon.”"

- Usher for Apple Music