Keeping Up with Kim Kardashian: SKIMS founder dyes hair and brows BLONDE for mystery project

Keeping Up With the Kardashians is taking a break this week, so sadly there’s no new insight into the day-to-day lives of the Kardashian-Jenner clan. But that doesn’t mean that we’ve not been spoiled with extra content on social media by famous family members, and no one has been working more overtime this week, than KKW Beauty and SKIMS founder; Kim Kardashian.

The 40-year-old reality star has been working overtime on social media this week and has taken full advantage of the KUWTK hiatus by flooding her social media accounts with updates and pictures of her enjoying her new single life.

The KUWTK star regularly posted updates to her Instagram and Twitter pages, treating fans to sneak peeks of; new SKIMS products, her workout routines, fun activities with pals and even teased fans with a glimpse into a mysterious new project she’s working on.

Kim Kardashian dyes hair and eyebrows blonde for a mystery shoot!

Taking to her Instagram Stories on Thursday night, the KKW Beauty founder, who is known worldwide for her thick brown locks, documented her transformation into a blonde bombshell; complete with bleached blonde brows. You can see the finished look below.

In the first of the three stories, uploaded to Kim’s Instagram, the reality star showed off her typically dark eyebrows covered by a white cream- later revealed to be bleach –  before asking her 217m Instagram followers to “guess what the set vibes are today”.

In her next video, Kim, while moving from side to side to allow fans better viewing, commented on how she thought her bleached eyebrows were “really cute”, she said:

"“So it’s really cute guys, my bleached brows. I’m into it, can’t wait to show you guys the final look.”"

In the final story update, she appeared in full face makeup sporting a blonde blow-out hairstyle with soft curls that rested just above her shoulders.

Uploading the same images to her Twitter, the globally renowned reality TV star, teased fans that this look was for a “special shoot” but left it a mystery as to what exactly it was for.

This new look for Kim Kardashian must have given some fans quite the shock because not even 10 minutes after revealing the look, Kim posed for another mirror selfie, for her Instagram story, in which she sported her traditional long dark locks and brows.

The KUWTK star wrote alongside the pic: “I’m back to dark already. Don’t worry.” before tagging her makeup artist, Ariel Tejada, and hairstylist, Jesus Guerrero in the post.

She also uploaded the pic to her Twitter page and wrote: “But just like that I’m back dark…”

Kim’s updates on her latest hair escapades come amid her ongoing divorce process from her third husband Kanye West, who was only recently spotted still rocking his wedding ring in DJ Khalid’s latest Instagram.