Kourtney Kardashian is starting 2026 off right with a cooking session in her kitchen and a WWD (Women's Wear Daily) photoshoot. Her purpose? It's all for her multi-million-dollar wellness brand, Lemme, as it continues to expand its retail presence and improve consumer accessibility.
Before Kourtney launched Lemme in 2021, she faced considerable pressure from her sisters to start a business. Kim, Khloé, Kendall, and Kylie have all built their own lucrative companies before the eldest sister, which has led to some animosity among them. Once Kourtney decided what she wanted to do with her company, the pieces began to fall into place.
The thing is, though, that wellness and healthcare weren't a top priority for Kourtney in her earlier days. It wasn't until she gave birth to her first child, Mason, in 2009, that she had a complete mind reset on the topics. Sixteen years later, she's a proud mom of four, plus three step-children, along with continuing her health journey and being her best version.
Kourtney Kardashian gets real about Lemme and gets a special honor from WWD
Hard work will eventually pay off, and it certainly did for Kourtney! This Friday, she'll accept the award for Wellness Entrepreneur of the Year at the 2026 WWD Style Awards. She'll join a host of other inspiring women, including Pamela Anderson, Hailey Bieber, and the late fashion designer Giogerio Armani in Palm Springs for the ceremony.
A few days before the event, Kourtney posted photos from her photo session on Instagram. In the Carousel, she dons an all-cream outfit with matching wedge boots, baring her toned legs as she stands inside her matching kitchen in Calabasas. She holds up pots, prepares a meal in iconic Mickey Mouse oven gloves, and showcases pineapples and bananas.
"I wanted wellness to feel the opposite of intimidating," Kourtney says in her caption. "Something personal, approachable, and part of everyday life. Thank you, WWD, for the honor."
Kourtney additionally gave an interview with the publication on Lemme's simplicity and making a life a little bit easier. She also revealed that additional products are set to launch this year and will expand sales to Walmart. Target and Ulta already have specific items, such as Debloat and Purr, on their shelves.
"With Lemme, it was about making wellness feel approachable and doable in real life. Even when I started Poosh, I always felt the same way. It’s not about being perfect. That’s why we started with gummies. We have so much more coming. We have over seven different product launches in the next eight months, and we’re also growing our retail footprint with partners like Walmart, which will just make Lemme easy to find, where women already shop."
Here's to Lemme and its growing success!