Everything to know about the very first SKIMS store

Kim Kardashian has made yet another milestone in her SKIMS fashion line.
Swarovski Celebrates SKIMS Collaboration And Unveils NYC Flagship Store
Swarovski Celebrates SKIMS Collaboration And Unveils NYC Flagship Store / Taylor Hill/GettyImages

SKIMS by Kim Kardashian is quickly expanding. From its birth just five years ago, the fashion and shapewear company has earned over $4 billion in profits and curated celebrity-lead endorsements such as Sabrina Carpenter, Patrick Mahomes, and Usher. The line has recently included pet wear so that our furry family members can have a taste of luxury and comfort.

Last November, SKIMS collaborated with the Austrian crystal company Swarovski to offer a sparkling collection of fashion and accessories. For the launch in New York City at Swarovski's flagship store, Kim wore a two=piece ensemble made entirely out of crystals with a pair of white crystalized SKIMS boxers under the skirt, creating a revealing peekaboo look that many of us would blush at.

There's a secret behind wearing the garments, and Kim revealed it on the June 13th episode of The Kardashians. Prior to putting the pieces on, she hot-air blows them to warm them up, as they're made out of metal and will be cold to the skin.

"One fun fact: every time I put on jewelry, I blow-dry it because I can't stand putting on something freezing," she says.

But now, SKIMS has unveiled another milestone, continuing its ever-growing empire and becoming synonymous as a top fashion label.

What to know about the new SKIMS store

Until now, shoppers could order their favorite SKIMS pieces through the SKIMS site, pop-up shops, or in-store at Nordstrom or Saks, and they'll still have those options with the addition of a new flagship store. When entered, potential customers could browse for comfortable undergarments in their skin tone and desired fit.

Hopefully, clothing pieces such as sweats and tees will be included as SKIMS has extended their product line, and adding in more flirtier fabrics like satin and lace.

The store is right in the heart of Washington, DC, and will be a permanent fixture. Excitedly, Kim informed her Instagram followers about the launch and details and included snaps of the store's interior. Like her Hidden Hills home, the setting is done in neutral tones with mannequins displaying the SKIMS shapewear.

In her caption, the reality star said the following:


"Visit our first permanent location at 3300 M Street NW Georgetown, Washington, DC 20007. [Our] hours [are] Mon-Sat: 10 AM-8 PM, [and ] Sun: 11 AM-7 PM."

With the new store opening, SKIMS can only grow further as a business and reputable company. We're excited to see what's next and the new pieces.

Next. SKIMS valentine's day. Kim Kardashian drops by SKIMS Pop-Up on Valentine's Day. dark